Privacy

Amendments to this statement will be posted to this URL and will be effective when posted. Your continued use of this site following the posting of any amendment, modification, or change shall constitute your acceptance of the amendment.

When you visit www.xfive.co you provide us with two types of information: personal information that you knowingly choose to disclose and Website use information collected by us as you interact with our Website.

Submitting a form

When you submit a form, you choose to provide us with two types of information: personal information and information about your project. You provide us with certain personal information, such as your name and email address. At this time, the most information you would be required to submit is your name, email address, and project description.

When submitting a project via one of our forms, your project information is sent out to the core Xfive team. To be part of the core Xfive team, employees have been working for Xfive for over two years and are all committed to protecting the privacy of our customers. We use the project information to carry out the project for you, to bill you for services provided, and to contact you about your project when necessary. We will not disclose any information about your project to anyone outside Xfive without your explicit, written consent. We will not display your project in our portfolio without your consent.

Form submissions on our website are processed via HubSpot CRM (provided by HubSpot, Inc., 2 Canal Park, Cambridge, MA 02141, USA), which we use to manage customer communications and track project inquiries. The data you submit is stored in HubSpot on our behalf. If you have consented to marketing cookies, your form submission may be associated with your prior browsing activity on our site via the hubspotutk cookie. If you have not consented, only the form data you submit is sent to HubSpot, with no browsing context attached. HubSpot may transfer data to the United States; HubSpot is certified under the EU-U.S. Data Privacy Framework. See HubSpot's Privacy Policy: https://legal.hubspot.com/privacy-policy

Browsing the site

The anonymized browsing information that we collect is used to improve the quality of the Xfive website and Services, as well as for statistics and research. This information will not be sold to or shared with other companies or organizations for commercial purposes.

Plausible

When you visit www.xfive.co, we collect anonymized information about website usage using Plausible analytics. Plausible is a privacy-focused Google Analytics alternative, and it collects website usage information without collecting any personal data or personally identifiable information (PII), without using cookies, and while respecting the privacy of our website visitors.

Opt-In Analytics Services

You can choose to accept or decline our analytics and marketing services via the cookie consent dialog. You can change your choice at any time via the Consent Preferences link in the site footer. If accepted, we will use the following services.

Google Analytics

Google Analytics is a web analytics service provided by Google that helps us understand how visitors interact with our website. We use Google Analytics to collect data on website traffic, user behavior, and other key metrics, which we use to improve the overall user experience and optimize the performance of our site. Google Analytics is configured to anonymize IP addresses, and we do not share data collected with other Google services for advertising purposes. Data may be transferred to and processed in the United States. Users can opt out of Google Analytics tracking at any time via our Consent Preferences link, through their browser settings, or by using Google's opt-out tool.

HubSpot

In addition to processing form submissions, HubSpot provides website analytics that help us understand how visitors interact with our site. When you consent to marketing or analytics cookies, HubSpot sets the following cookies in your browser:

• __hstc — main visitor tracking cookie (expires after 13 months)
• hubspotutk — visitor identity, passed to HubSpot on form submission (expires after 13 months)
• __hssc — session tracking (expires after 30 minutes)
• __hssrc — browser session restart detection (expires at end of session)

This allows us to understand the visitor journey leading up to a form submission. You can withdraw consent at any time via the Consent Preferences link in the footer.

Microsoft Clarity

We use Microsoft Clarity (provided by Microsoft Corporation, One Microsoft Way, Redmond, WA 98052, USA) to understand how visitors interact with our website. Clarity captures behavioral data such as mouse movements, clicks, scrolls, and session recordings, with personal data masked by default. This helps us identify usability issues and improve the site.

Clarity uses cookies and similar technologies (including _clck, _clsk, MUID, and ANONCHK) to identify users and sessions. Data may be transferred to and processed in the United States. See Microsoft's Privacy Statement: https://privacy.microsoft.com/privacystatement and Clarity's terms: https://clarity.microsoft.com/terms

International data transfers

Some of the services we use (HubSpot, Microsoft Clarity, Google Analytics) may transfer your data to countries outside the European Economic Area, including the United States. Where this occurs, we rely on appropriate safeguards such as the EU-U.S. Data Privacy Framework, Standard Contractual Clauses, or equivalent mechanisms provided by the respective vendors.

Your rights

If you are located in the European Union, the United Kingdom, or another jurisdiction with comparable privacy laws, you have the right to access, rectify, delete, or port the personal data we hold about you. You also have the right to withdraw consent for cookie-based tracking at any time via the Consent Preferences link in the site footer, and the right to lodge a complaint with your local data protection authority.

Security and Storage

The Xfive website and Service have industry-standard security measures in place to protect the loss, misuse, and alteration of the information under our control. While there is no such thing as "perfect security" on the internet, we will take all reasonable steps to ensure the safety of your information. Additionally, you retain all rights of ownership to the data you have stored with the Xfive Service. We will not sell or share this data with any third parties or use this data to compete with you or advertise to your clients. Your privacy and the privacy of your clients are of utmost importance to us.

Contacting Xfive

If you have any questions about this Privacy Policy or the practices of this Website, you can contact us at dpo@xfive.co.